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Tag: social media

Twitter suspended your account? Here’s what to do

Stop me if you’ve heard this one before: You’re humming along consistently with your social media postings, and all of a sudden one day you hit a speed bump. Maybe you get a terrible review from a customer; maybe you forgot your login information. Or maybe you discover your entire

Social media best practices: What is local content?

With Rallio’s recent launch of the Rallio Local division, we’ve created an in-house agency that helps our clients create and execute a local content strategy on Facebook and other social media platforms. One question that comes up frequently is what exactly local content is and why it matters. If you’re

What Facebook’s Algorithm Changes Mean for Brands

If you read about the most recent changes to Facebook’s algorithm, then you might be wondering how the changes affect brands. As a social media and reputation management firm, Rallio always strives to help brands optimize their online presence and their advertising budgets. So if you’re in full-on panic mode,

11 Top Tips for Boosting Your Instagram Following

Instagram has millions of active monthly users, and businesses of all sizes are asking themselves how to tap into that user base and gain more followers. It’s an important question to ask as more and more Instagrammers engage with businesses both on and off the app, whether they’re visiting a

How to Build Social Media Content From Scratch

Whether you’re a new or established business owner, by now you know the importance of having a social media presence. But if you’re just getting started with the various social media platforms, sometimes it’s tough to know where to begin. Today’s post is all about helping you do just that.

Why Your Why Needs to Be Part of Your Marketing

Browsing my Twitter feed the other day, I came across a tweet that gave me pause. Here it is: your why really isn’t that important to your customer, what your business/product/service can do for them is much more important — Claire Boyles (@ClaireBoyles) July 10, 2017 I responded: True except

Complete Guide to Starting a Facebook Business Page

Facebook is an extremely powerful tool that can help your business grow by expanding your customer base, boosting your reputation and developing brand awareness. Setting up a Facebook business page is too easy a task to pass up, so let’s get started! Step 1: Create a Business Page If you

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