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The Pandemic and Fitness Businesses: How Social Media Can Help

When the day came that fitness studios had to shut down due to COVID-19, they were left with only a couple of choices: Keep going and figure out how to go digital, or shut down, lay off employees, and...

The Pandemic and Food Businesses: How Social Media Can Help

Food, glorious food. It’s one of the few things that isn’t cancelled right now, and for that, we’re incredibly grateful. If we have to be at home all the time, at least we can take comfort in a hot...

Why Your Online Reviews Are More Important Than Ever

We’ve written about the importance of online reviews before, but never before have they been more important than they are right now. As we work to disseminate information that may help our clients and...

The Pandemic and Online Education: How Social Media Can Help

Earlier this week, we covered the different ways pet-related businesses can pivot during the COVID-19 crisis and how social media marketing can help them make an impact in their communities. This...

The Pandemic and Pet Businesses: How Social Media Can Help

You’ve probably heard it said by now that the real winners in the COVID-19 crisis are the dogs. As you’re sheltering at home and spending more time with them than perhaps ever before, they’re...

Business Hit Hard By Coronavirus? Take Action to Take Back Your Power

If the coronavirus were going to win an award for anything, it’d have to be “Most Likely to Impact the Entire Planet in Every Possible Way.” That little attention-grabbing pathogen is eating up our...

Social Media Marketing, the Quarantine Edition: How to Pivot When Times Get Tough

If you’ve tried to reply to or leave a Google My Business review recently, you may have noticed you’re not able to do so. Google announced on Friday that due to COVID-19, a number of its GMB features...

Why You Need to Keep Up Your Marketing Despite the Coronavirus

If the terms “an abundance of caution” and “unprecedented times” sound familiar to you, you’re not alone. Businesses and individuals around the world are facing the kind of territory typically...

How to Spring-Clean Your Social Media Marketing Strategy

In between scrubbing your baseboards and organizing your junk drawers this spring, remember to dust off your social media marketing strategy, too. Tidying up your accounts will help ensure your online...

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